Back
How Barti turned its static site into a self-serve conversion engine with Breakout’s AI agent.
Industry
Healthcare Tech / EHR for Eye Care Practices
Funding
$4.5M
Stage
Early Growth
HQ
San Francisco
lift in website visitor engagement
engagement to lead capture rate
of Q1 pipeline driven by Breakout
Barti is modernizing the EHR experience for optometry and ophthalmology practices - combining charting, scheduling, billing, and messaging into one clean, easy-to-use platform. But on their high-traffic website, prospective buyers often had specific questions about workflows, integrations, onboarding, or compliance - and no fast way to get answers.
Barti is modernizing the EHR experience for optometry and ophthalmology practices — combining charting, scheduling, billing, and messaging into one clean, easy-to-use platform. But on their high-traffic website, prospective buyers often had specific questions about workflows, integrations, onboarding, or compliance — and no fast way to get answers.
The team needed to:
Engage high-intent visitors outside of business hours
Reduce reliance on forms as the only conversion path
Share product knowledge in a more conversational, navigable way
Avoid adding SDR headcount just to field common queries