Inputs for sizing, scoring and timing.
An example in your inbox
Brindle Logistics: About 180K monthly site visits, with paid search spend up this quarter.
Breakout keeps an account's website traffic and ad spend on record.
Both are useful inputs for sizing, scoring and timing.
Traffic and ad spend tell you how big an account's digital presence is and how hard it invests in growth. A company pouring money into paid channels is under pressure to turn that spend into pipeline. A company with heavy traffic and light spend has different problems. Use both to size accounts, score them against your best customers, and decide which ones are ready to buy now and which ones are worth watching.
How we detect it
Monthly visits and their trend come from Crustdata and Clay. Monthly and cumulative ad spend come from Clay. Both are matched to the account by domain.
Source
Crustdata, Clay
Refresh
On demand
Tracked at
Account
